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SEO and Core Web Vitals What You Need to Know


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Hey guys how's your organic positioning going? What? Has your positioning dropped in the last few months and you don't know why? One of the reasons could be the Core Web Vitals update and that's exactly what we're going to talk about today. Core Web Vitals was a Google engine update released in November 2021 that aims to prioritize search results over the browsing experience on your website. It considers several metrics to understand the level of experience your users have on your page. Let's study each of them and how you can improve your website experience. Happy reading What is Core Web Vitals? Core Web Vitals (main web metrics) is an update made by Google's search engine, which from this year also started to measure users' experience on websites. 

But why does Google make this assessment? For the simple fact that the user experience on your site is what will really guarantee your retention. As much as your content is sensational, if the experience is not good, the user will not even read it. According to  Google itself , when a site complies with Core Web Vitals' best practices, users are 24% more likely to stay on your site. These metrics were organized Whatsapp Mobile Number List into 3 groups that assess users' experience and usability within your site. Are they: Largest Contentful Paint (LCP) - Speed; First Input Delay (FID) - Interactivity; Cumulative Layout Shift (CLS) - Visual Stability; Core Web Vitals These metrics are measured through two groups, Field Data: In this group, metrics are measured through real user experiences on your site. 

These metrics are collected over the course of a few weeks of hits on your site; Lab Test Data: Lab Test data are simulated metrics generated by Google's test environment that simulates the experience of users within your site; Now let's take a closer look at each set of Core Web Vitals metrics to understand what each one represents. Largest Contentful Paint - LCP (Speed) LCP (Largest Contentful Paint) represents the full page load speed. It is calculated from the beginning of the load to the final rendering of the largest element on the page. Through internal Google studies and discussions by the W3C Web Performance Woking Group, the best ways to measure the loading speed of a website were defined, in this case, when the largest element was rendered. 

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